How To get more Instagram followers with organic way
1. Optimize your Instagram account: Ensure that your Instagram profile is complete and includes a clear bio, profile picture, and a link to your website or relevant landing page. Use keywords and a compelling description that accurately represents your brand.
. Optimize your Instagram account
Before you worry about how to get followers, consider how your Instagram account is set up first.
Ask yourself: does your profile “look the part?” For starters, consider your:
Your Instagram bio (including your slogan, tagline and/or a branded hashtag)
Your profile picture
Your bio link (and where it points to)
peach slices instagram bio
These details define your brand identity on Instagram. More importantly, they impact your account’s discoverability. Building a follower-friendly account means:
Having a search-friendly username. Stick to either your brand name or whatever’s closest to your existing social handles. If your name is too long, shorten it to a variation your audience would recognize (ex: Cold Stone Creamery’s account is @coldstone).
Making your profile picture professional. An appropriately-sized logo is ideal. Any text in your profile picture should be legible on a smartphone screen.
Minding where you point your bio link. This is crucial for turning Instagram followers into meaningful traffic or customers. It’s your only way to funnel social traffic to your site and promotions.
Linking to your homepage is fine but not always ideal. To encourage more meaningful interactions, a social landing page that points to multiple links can help.
2. Keep a consistent content calendar:
Create a content strategy and stick to a consistent posting schedule. This helps your followers know when to expect new content from you and keeps your account active and engaging.
. Keep a consistent content calendar
Momentum matters on Instagram. In other words, you likely won’t get followers on Instagram if you post at random.
Creating content and providing value is what builds your audience. Doing so consistently is what helps you keep them. Don’t let your Instagram account gather cobwebs.
That’s why sticking to a regular posting schedule is crucial. In terms of when and how much to post, you don’t have to stick to a set-in-stone number. Most brands post daily or near daily. This tracks our own research on how often to post as well.
For reference, below is a breakdown of the best times to post to Instagram. “Optimal” engagement is during the mid-to-late morning and early afternoons during the week.
Based on Sprout Social data, a heatmap showing the best times to post on Instagram globally in 2023
If you’re worried about your posts not getting seen enough, we get it. Consider how features like Stories can get more eyes on your content if it wasn’t seen the first time.
3. Schedule Instagram posts in advance:
Use social media scheduling tools to plan and schedule your posts in advance. This allows you to maintain a consistent presence even when you're busy or unable to manually post.
4. Engage with customers,
brand advocates, and influencers: Actively participate in conversations with your followers, respond to comments and direct messages, and collaborate with influencers and brand advocates in your industry. Building relationships and engaging with your audience creates a sense of community and loyalty.
5. Avoid fake Instagram followers:
Focus on gaining genuine followers who are genuinely interested in your content and offerings. Avoid using paid services or bots that provide fake followers, as they offer no real value and can harm your account's reputation.
6. Showcase your Instagram everywhere you can:
Promote your Instagram account on your website, blog, email newsletters, and other social media platforms. Cross-promotion helps attract existing followers from other channels and encourages them to follow you on Instagram.
7. Post content that followers actually want to see:
Understand your target audience's interests, preferences, and pain points. Create visually appealing and engaging content that aligns with their needs and desires. Experiment with different types of content, such as images, videos, stories, reels, and IGTV, to keep your feed diverse and interesting.
8. Make meaningful conversation with your audience:
Encourage discussions and interact with your followers through comments, DMs, and live videos. Ask questions, seek feedback, and respond genuinely to build relationships and foster a sense of community.
9. Find hashtags where your followers hang out:
Research and use relevant hashtags in your posts to increase your discoverability. Look for hashtags that your target audience uses and engages with to attract more followers who are interested in your niche.
10. Take steps to delight your Instagram followers:
Go above and beyond to provide value and memorable experiences to your followers. Offer exclusive promotions, discounts, giveaways, or behind-the-scenes content. Show appreciation for their support and make them feel special, which can lead to increased loyalty and word-of-mouth recommendations.
0 Comments